
Data-Driven football intelligence
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Every report is built from our proprietary Massive Model infrastructure, combining on-pitch performance, financial health, and off-pitch dynamics into a single coherent picture.
Club Intelligence Report
A comprehensive evaluation of any club across five integrated dimensions — financials, squad value, transfer activity, tactical identity, and peer benchmarking.
From
£5,000
Includes consultation session
Club financial profile & operational cost analysis
Squad & net squad value trajectories
Trading effectiveness & transfer window benchmarking
System Fit, playing style & tactical identity mapping
Cohort analysis against positional peers
Regression-based resource allocation analysis
30+ slide PDF delivered with a walkthrough session
Player Comparison Report
A head-to-head comparison of two players across executive profile, system fit, archetype analysis, stylistic fit, attribute trends, and financial context.
From
£2,500
Includes consultation session
Club financial profile & operational cost analysis
Squad & net squad value trajectories
Trading effectiveness & transfer window benchmarking
System Fit, playing style & tactical identity mapping
Cohort analysis against positional peers
Regression-based resource allocation analysis
30+ slide PDF delivered with a walkthrough session
Proprietary metrics you won’t find anywhere else, built from the ground up to treat football as an interconnected system.


System Fit
Quantifies the interaction quality between every player in a squad. Understand cohesion, strongest partnerships, and structural gaps.
True Value
Our custom player pricing model that accounts for output, context, and system contribution — revealing where the market is wrong.
Trading Effectiveness
Measures a club’s quality of transfer activity over time, isolating whether recruitment is creating or destroying value.

Playing Style Archetypes
Classifies every player and club by tactical identity. Track style consistency, alignment to a manager’s system, and identity evolution.
xPPG & Player Ability
Expected Points Per Game and a composite quality score for every player — contextualised within their squad and league.
Cohort Benchmarking
Every club is positioned against its natural peer group. Understand where you sit and what separates the cohort above.


Whether you’re evaluating an acquisition, stress-testing a recruitment strategy, or benchmarking a portfolio club.
Club Owners & Sporting Directors
Benchmark your club against peers, identify resource misallocation, and stress-test recruitment decisions before committing capital.
Investors & Lenders
Independent due diligence on acquisition targets. Understand squad health, value trajectory, and operational efficiency before investing.
Agents & Intermediaries
Data-backed player comparisons to support negotiations, demonstrate system fit, and identify the right destination for your clients.
Multi-Club Organisations
Cross-club benchmarking, player pathway analysis, and centralised intelligence across your portfolio.